EMPOWER YOUR brand

WE HELP YOUR BRAND TRANSFORM

FROM HIDDEN TO the headlines.

FACTEUR PR empowers beauty, home, and wellness brands by crafting compelling stories, securing meaningful coverage, and building trust to drive sustained growth and lasting brand loyalty.

CONTACT

facteur pr is an award-winning

boutique pr & marketing studio.

WE PROUDLY PARTNER WITH CPG & SERVICE-BASED BUSINESSES TO GROW BRAND VISIBILITY AND CREDIBILITY BY CONSISTENTLY SECURING MEANINGFUL PRESS COVERAGE, BUILDING COMMUNITY, AND ELEVATING THEIR DIGITAL PRESENCE.

SERVICES

Clients regularly featured in:

CLIENT WORK

Since 2016, we’ve had the pleasure of working with some of the most innovative brands in beauty, home, and wellness.

PORTFOLIO

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"You can feel the hearts of this PR company as they provide beyond their scope of services while exposing your brand to exciting opportunities and new connections. Avarelle has been able to propel further as a beauty brand, thanks to FACTEUR PR! Cheers to winning together!"

— Jenny Hwang / Director of Marketing Avarelle Cosmetics
“I can safely say that all of us at PathoSans have been very impressed with your excellent work, serving spirit, and professionalism…and have raised our expectations for all of our other agencies and partners. I would avidly recommend FACTEUR PR to anyone in need of your services.”

— Dan Roglin / Business Strategist PathoSans
"We have worked with many PR agencies over the years, and FACTEUR PR is the best of the best!

— Dr. Tiina Meder / Founder Meder Beauty
“We first met with FACTEUR when we had the need to move quickly on a last-minute PR project. Reena and the FACTEUR PR team not only took on this challenge and fast turnaround but were able to add to our scope with both influencers and additional digital media hits. They always have attention to detail, as well as additional ways and resources to create successful PR campaigns. We’ve now continued our relationship and are very pleased and happy with our coverage and the successful relationship we’ve built.”

— Alyssa Hilliard / Senior Director of Marketing Sunless, Inc.
"I’ve had the pleasure of working with FACTEUR PR for over a year. They are not only amazing professionals, but they truly know how to get brands the earned media coverage they deserve. (Just check out Vital Essentials 'In the News' webpage to see for yourself!) If you’re looking to boost your brand’s visibility and secure press coverage, I highly recommend connecting with Reena.”

–Lydia Xiong / Brand Manager Vital Essentials
“I highly recommend working with FACTEUR not only because they are incredibly results driven, but they’re so polished and easy to work with. We brought Reena and the team on to help revitalize our media relations and augment our product launches. They not only worked hard to truly understand our busy, which is not easy, but showed incredible results within weeks of coming on. They’ve helped scale our brand and have gotten us PR hits we could have only dreamed about.”

Katelyn Stiver / Director of Marketing Boogie Board
"I can’t imagine growing a brand without Reena and the FACTEUR PR team! Her responsiveness, creativity, and ability to tailor to her client’s needs are exceptional. My favorite thing about working with FACTEUR is imagining what is possible and then planning against it. FACTEUR PR is my trusted partner."

Anne R. Kokoskie / Owner & Designer Styled by ARK
"I wanted to give a shout out to my incredible publicist, Reena Goodwin, and her amazing team who I have been working with since July. Working with Reena has been a great experience. She is super approachable, hip, and genuinely cares about the business owners that she works with. With her help I have been featured in InStyle magazine, Real Simple, Healthline, The Healthy, etc. and been interviewed on local news outlets. I highly recommend her and her team."

Melanie Shmois / Owner Mind Your Strength
“I started working with FACTEUR two years ago. I previously was using a national PR group that works with many vendors in the our industry. It was very cookie cutter and was not customized to our specialty, so I was looking to make a change. When I started working with Reena she had done her research and presented a PR packet customized to us. We have had a lot more PR coverage than previously not only locally but nationally, as well. I was so happy after the first three months I signed for another three to help continue with our PR plan. I can not speak more highly of her and the team. They really go the extra step to make sure you get the bang for your buck.”

Melanie Tindell / Owner and Designer Oak + Honey Event Planning Co.
"Reena and her team have been amazing to work with. They are so great at communicating ideas and thoughts. One really special thing about this firm is their excitement, when we have a win you can totally feel they are just as thrilled! It's unique to find a firm that services many clients but you still feel so important to them."

Molly Machmer-Wessels / Owner and Designer Woodland Design Company
"If you’re looking for PR and want to get your business featured by other sites, you should contact FACTEUR PR. I was only with them for a few months, but we got hits on Refinery29, House Beautiful, Lonny Magazine, and more!

Kiley Story / Creative Director HOMIES
“We worked directly with Reena, owner and founder of FACTEUR. Reena took the time to understand our immediate needs with regard to PR. We were looking for positive stories around our community to generate local interest. Our scope of work was a pretty tall order, with not only a limited time frame, but also during Covid-19. Reena and her team did not miss a beat. They were direct with their communication at all times and met our deadlines. They also thought outside the box in order to generate interesting PR. I'd highly recommend FACTEUR. Great company and great genuine people.”

Nancy Kelly / Regional Director of Marketing The NRP Group

ABOUT OUR STUDIO

meet YOUR partnerS IN prominence.

It's all about relationships. Whether via public relations, social media, influencers, brand partnerships, or events, our service – at its core – is to create meaningful content, communications, and connections that move the needle.

Meet your team

FACTEUR PR is an award-winning PR & marketing studio for beauty, home, and wellness brands, dedicated to building awareness and trust to foster brand loyalty for sustained growth.

Our offices are located in Cincinnati and NYC, and our team has wings in Boston, Miami, Columbus, Minneapolis…and counting! We work with emerging and established brands around the globe, primarily targeting the U.S. market.

"We have worked with many pr agencies over the years and facteur pr is the best of the best."

— Dr. Tiina Meder/ Dermatologist, cosmetic safety expert, and founder Meder by Dr. Tiina Meer

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"We have the best impressions of FACTEUR PR. It's inspiring to see the enthusiasm and effort driven into the results and opportunities for us."

— Natalia Cierperi / Public Relations & Marketing Manager Nativa SPA

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“Thank you to all of you at FACTEUR. We have enjoyed so much working with you and you have just made everything so easy. We are so excited about all of these opportunities!"

— Dr. Mona Foad / Owner & Board-Certified Dermatologist Mona Dermatology

view case study
"We've been able to propel further as a beauty brand, thanks to facteur pr."

– Jenny Hwang / Director of Marketing Avarelle Cosmetics

view case study

WE HELP YOUR BRAND TRANSFORM

FROM HIDDEN TO the headlines.

facteur pr is an award-winning

boutique pr & marketing studio.

CLIENT WORK

"You can feel the hearts of this PR company as they provide beyond their scope of services while exposing your brand to exciting opportunities and new connections. Avarelle has been able to propel further as a beauty brand, thanks to FACTEUR PR! Cheers to winning together!"

“I can safely say that all of us at PathoSans have been very impressed with your excellent work, serving spirit, and professionalism…and have raised our expectations for all of our other agencies and partners. I would avidly recommend FACTEUR PR to anyone in need of your services.”

"We have worked with many PR agencies over the years, and FACTEUR PR is the best of the best!

"If you’re looking for PR and want to get your business featured by other sites, you should contact FACTEUR PR. I was only with them for a few months, but we got hits on Refinery29, House Beautiful, Lonny Magazine, and more!

meet YOUR partnerS IN prominence.

FACTEUR PR is an award-winning PR & marketing studio for beauty, home, and wellness brands, dedicated to building awareness and trust to foster brand loyalty for sustained growth.

"We have worked with many pr agencies over the years and facteur pr is the best of the best."

"We have the best impressions of FACTEUR PR. It's inspiring to see the enthusiasm and effort driven into the results and opportunities for us."

“Thank you to all of you at FACTEUR. We have enjoyed so much working with you and you have just made everything so easy. We are so excited about all of these opportunities!"

"We've been able to propel further as a beauty brand, thanks to facteur pr."

lets work together.